NEWS & RESOURCES · Sep 10. 2023
On-Site Search Guide
When a visitor cannot find exactly what they're looking for on your website. They leave.
This is why on-site search matters
Bigcommerce SEO is a game-changer in e-commerce. By fine-tuning your website for search engines, you can significantly improve its visibility on search engine results pages. This leads to more organic traffic and potential customers. Good SEO practices help your website climb higher in search rankings, bringing in more visitors who are interested in what you offer.
The Importance of Bigcommerce SEO
Did you know?
- Up to 30% of visitors will use site search if it is available
- Searchers are 2x more likely to convert than non-searchers
- When surveyed, 68% of shoppers said they would not return to a website that provided a poor search experience
- There are over 1 Billion voice searches per month
- 50% of searches are four words or longe
Run this quick test on your own website
- Is your site search clearly displayed in the header?
- Can you find the product you're looking for if you misspell the product name or SKU?
- Will your site search return relevant results if you use a search query of four words or more such as "black tennis shoes under 80?"
- Try a few different searches:
- Are any of your searches producing completely irrelevant results?
- Are any of your search results displaying out of stock products?
- When no search results are returned, does your site recommend similar products?
Klevu Impact
Success Stories
Somm Cellars
Somm Cellars is a Manhattan based high-end wine and liquor store with an exceptionally deep and diverse portfolio. In addition to one of the largest Burgundy collection Somm Cellars product range includes an impressive collection of wine and spirits from all over the world. Somm Cellars has an on-line and brick-and-mortar presence.